Did some major turf war break out in the UK? Well, no. This is what happens when I am stuck in traffic with Radio 1. While I was grooving to “Break Your Heart”, my mind started thinking about Taio’s chances here in the US, and that lead to fellow UK R&B crooners JLS. So what are the chances of either of these acts even getting a chance to crack the American market, let along actually get a hit? Check out the breakdown below…
Taio Cruz – “Break Your Heart”
“Break Your Heart”, at least to my ear, sounds like a male version of “Just Dance” that doesn’t need Akon as a guest because, well, Taio handles that part of the equation just fine. This record would fit perfectly into the current pop landscape, and GaGa’s stratospheric rise proves that the marketplace is open to a complete unknown making it big. Is there a drawback to this record? Honestly, it would be Taio’s name. Could be a blessing or a curse. But that’s a minor drawback. If his A&R folks back in the UK aren’t already grooming him for the US, they should have their heads examined.
JLS – “Beat Again”
Even though these X Factor veterans are already on single #2 (“Everybody In Love”), the only chance they have of breaking in America right now is their upbeat jam “Beat Again”. Sadly, I don’t know that this is the environment to try and reinvigorate the boy band concept in the US, although the makeup of the band is perfect from a demographic standpoint. You’ve got the buff guy, the skinny one, the more realistically good looking dude, and the average joe. Someone for everyone!
Winner? Not even close. Taio should have a happy career ahead of him here in the US, as long as his handlers get it right.